Search Engine Placement An Essential Internet Marketing Technique

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Research reveals that about 80% of people looking for goods or services on the Internet start by using one of the major search engines There are currently millions of internet users within the U.S. alone and over one billion internet users worldwide. If your web site doesn’t have a high search engine placement, those seeking to buy your products won’t find them and will turn to your competitors.

Your potential customers are searching for your products and services every day. Is your website appearing at the top of major search engines for your specific key words? Knowing how your customers are searching for your products and services, and being found at the top of Google, Yahoo and MSN for those exact search terms are crucial.

Search engine placement is a science of fine-tuning a website using both on-page search engine optimization methods, as well as off-page search engine optimization methods so that a site has higher search engine placement.

The Search engine placement techniques are composed of the following:

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