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Loading...No matter who we are, or what we do in life, most of us have kids. And there are numerous theories floating around regarding parenting. The two I have found that are crucial above all else: teaching my kids that everything but love, shelter, clothes, schooling and food are privileges, not rights, and more importantly […]
(No Ratings Yet)Loading...Too often I hear comments about how “I can’t build a business right now…it’s the slow season”. I look at it this way: “If people are looking for an excuse for why they can’t make money, there’s always one available. They’ll say: – You can’t make money in November/December because people aren’t interested in looking […]
(No Ratings Yet)Loading...Now that we have put the Barry Bonds/ Babe Ruth blah, blah, blah to sleep, I think it’s time that we sat back and wagered a few bucks on our favorite MLB team. Parity is here and every one of the six divisions is up for grabs this year and handicapping these teams, takes patience […]
(No Ratings Yet)Loading...SANDISK, maker of the world’s 2nd best-selling mp3 player (behind Apple’s iPod) has started a new anti-iPod advertising campaign. You can read about it in detail here: http://crave.cnet.co.uk/digitalmusic/0,39029432,49273890,00.htm Here’s the hoopla in a nutshell. SanDisk is said to be porting Rockbox, an open-source OS for digital music players (which supports many different mp3 devices), onto […]
(No Ratings Yet)Loading...New Year’s resolutions? Not again! Don’t you remember what happened last time? I don’t know about you, but for me, New Year’s resolutions always come with a big bat: I resolve to do something, I stop doing it, and I beat myself up about it. In fact, the vast majority of people deviate from their […]
(No Ratings Yet)Loading...Are you constantly criticizing yourself for every little time you do wrong, for example saying things to ourselves like….”I should have said this”… “Look I can’t even do this simple thing”… “Everyone thinks I’m stupid” etc, etc. I put my hand up too, I know I’m guilty of this as well as everyone, I often […]
(No Ratings Yet)Loading...I’m being silly, but indulge me here as I veer off into the realm of fantasy. Not *that* kind of fantasy, but the world from a Martian’s perspective. Say we’re explorers from Mars sent to Washington D.C., in human form, in the year 2007. What would be our conclusions about American politics were we to […]
(No Ratings Yet)Loading...The answer is to test. Test again. And then test some more. If ad “A” receives a two percent response rate, and ad “B” receives three percent, then we can deduce that ad “B” will continue to outperform ad “A” on a larger scale. Testing takes time, however, and can be expensive if not kept […]