Winning Money Online With Web Analytics

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Instead of looking at web analytics as a tool to make improvements to your web presence, you must look at web analytics as what it would cost your company if you ignored its significance. Would I have your attention, if with the use of web analytics it is possible that your next e-mail campaign would […]


3 Benefits Of Web Analytics

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Web analytics is the process of measuring site statistics and analyzing traffic behavior. Here are there of the main benefits of web analytics. It is typical for any business to do some data analysis. Data analysis is used to determine sales, profit, loss rate, and market interest. However, in terms of establishing a strong e-presence […]


Evaluating Promotion Kpi

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Evaluating the promotion KPI, or key performance indicators, of your web presence or commercial website is not as easy as it may seem. Programs that collect data on KPI and promotion KPI are plentiful, but very few do an effective job and have anything beyond the bare bones as far as features required for proper […]


Evaluating Promotion Kpi

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Evaluating the promotion KPI, or key performance indicators, of your web presence or commercial website is not as easy as it may seem. Programs that collect data on KPI and promotion KPI are plentiful, but very few do an effective job and have anything beyond the bare bones as far as features required for proper […]


Web Marketing Analytics

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Web Marketing Analytics is the process of accurately measuring the effectives of online marketing initiatives. It is a way to assess the response of the website visitors towards your marketing effort. This in turn helps to identify the gap that you have been able to bridge and see where you stand today. It also brings […]


Online Registration Analytics Tips For Event Planners Privacy Is Paramount

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For an event professional, building a base of fans that trust you to provide a great experience at every event is crucial to being successful. One easy way to upset your regular attendees and lose their confidence is to violate their privacy. With the advent of internet technology that helps plan events and make their […]


Problems With Web Analytics

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There are two major problems with web presence analytics; they’re either non-existent or too complicated. Many people may be against using web analytics because it not only measures success it also measures failure. Someone in charge of marketing might be afraid to use web analytics because it would prove the failure scientifically. Avoiding web analytics […]


Interpreting Web Analytics What All That Data Actually Means

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Your web site is your connecting point with your customers, and you can learn a lot by analyzing the traffic that comes through it. According to John Marshall, CEO of web analytics company http://ClickTracks.com, “Web analytics is the process of measuring various aspects of your web site in order to understand how you can improve […]


Proactive Vs Reactive Web Analytics

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Proactive web analytics is necessary for successful web presence. Everything that is meant to help your business succeed online must be tied into your web analytics strategy. Every web site, e-mail campaign, Pay Per Click ad, landing page, and blog must be measured. There is no improvement possible without rigorous measurement of what is happening […]


Why You Must Know Your Traffic The Power Of Using Web Analytics

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Who are your customers? Who is coming to your site and how are they getting there? How many of them are purchasing services or products? How do you know? If you don’t use web analytics to track the behavior of traffic to and on your site, then you won’t know the answer to any of […]


Google Analytics What Is It

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Are you finding it difficult to keep track of your site’s performance in the search engines? Aside from having to download software that offer to keep track of your website’s SEO performance, Google now has a newly integrated service especially for SEO people out there concerned with their web site’s performance. This Google tracking service […]


A Quick Guide To Google Analytics

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Google, the best search engine ever built, has been famous for everything that it provides – free of course. It has even increased the size of the Email (G-mail) storage to 2.6 GB. Since then, it has started launching a huge variety of products & services, which contains 50 online services. It was in May […]


Put Muscle Behind Your Web Site With Web Analytics

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Your business has a web site. You were careful in selecting a designer who understood how crucial your site is to your marketing strategy, and who had the skills to integrate and present your content in a way that fulfills that strategy. It’s well designed and optimized. Now you can just sit back and wait […]


Analyze This Web Analytics

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So, you think you’re off to a good start because you finally got your new Web site up and running. You even have one of those counters at the bottom of your homepage so you know exactly how many people visit your site. Done patting yourself on the back yet? When you are, it’s time […]


Tracking Your Traffic 523 Words

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We all love traffic coming to our website. The more the merrier in most cases. However, as a marketer, that isn’t the case. Marketers want targeted traffic and they want to know where it is coming from. Not knowing where your traffic is coming from means you don’t know which traffic generation methods are working. […]